2017 International Credit Union Day® Theme Announced
Dreams Thrive Here
July 07, 2017
MADISON, WI — World Council of Credit Unions today announced the 2017 International Credit Union (ICU) Day® theme — "Dreams Thrive Here" — celebrating the spirit of the global credit union movement. ICU Day is celebrated annually on the third Thursday of October and will take place this year on October 19.
"ICU Day is the opportunity to encourage credit union members to get engaged, share their experiences and celebrate how credit unions and financial cooperatives have made an impact on their life choices. By placing people before profit, we defend the credit union and cooperative financial institution model worldwide,” said Brian Branch, World Council president and CEO.
This year’s ICU Day theme illustrates how credit union and other financial cooperatives serve as catalysts to make different professions, personal choices and career paths real. The hand-illustrated poster was designed by a Madison, Wisconsin artist who belongs to a design and printmaking cooperative.
Through ICU Day festivities worldwide, credit unions raise awareness through outreach, volunteering in the community and organizing contests, charitable fundraisers, and open houses — ultimately contributing to World Council's Vision 2020 goal of adding 50 million new members by the year 2020.
Official ICU Day graphics and posters in English and Spanish are available for download at International Credit Union Day. Promotional materials and other tips to create unique, memorable member experiences to help celebrate ICU Day will soon be available. Credit union and financial cooperative representatives and members everywhere are encouraged to share photos, events, experiences and other festivity ideas on Facebook and Twitter using #ICUDay.
World Council of Credit Unions is the global trade association and development agency for credit unions. World Council promotes the sustainable development of credit unions and other financial cooperatives around the world to empower people through access to high quality and affordable financial services. World Council advocates on behalf of the global credit union system before international organizations and works with national governments to improve legislation and regulation. Its technical assistance programs introduce new tools and technologies to strengthen credit unions' financial performance and increase their outreach.
World Council has implemented 300+ technical assistance programs in 89 countries. Worldwide, 60,657 credit unions in 109 countries serve 223,000,000 people. Learn more about World Council's impact around the world at www.woccu.org.