And the 2018 International Credit Union Day® Theme Is...
Find Your Platinum Lining
August 14, 2018
MADISON, Wis. — World Council of Credit Unions today announced the 2018 International Credit Union (ICU) Day® theme — "Find Your Platinum Lining" — celebrating the spirit of the global credit union movement, this year marking the 70th anniversary. ICU Day® is celebrated annually on the third Thursday of October and will take place this year on October 18.
"This year we are celebrating 70 years of ICU Day and we celebrate that our global movement historically goes back much further, enriching the lives of many over the years. ICU Day is the opportunity to engage credit union members, share their experiences and celebrate with the growing global credit union community,” said World Council President and CEO Brian Branch.
This year’s ICU Day theme combines the traditional gift of platinum for 70th anniversaries, a play on the saying “every cloud has a silver lining” and a celebration of the platinum-lined differences and impact credit union and other financial cooperatives have made and continue to make for their members and communities.
Through ICU Day festivities worldwide, credit unions raise awareness through outreach and volunteering in the community, organizing contests, charitable fundraisers, and open houses, ultimately contributing to World Council's Vision 2020 goal of adding 50 million new members by the year 2020.
The ICU Day logos and posters in English and Spanish, as well as celebration ideas and other tips to create unique, memorable member experiences to help celebrate ICU Day are available at International Credit Union Day. Credit union and financial cooperative representatives and members everywhere are encouraged to share photos, events, experiences and other festivity ideas on Facebook, Twitter and LinkedIn using #ICUDay.
World Council of Credit Unions is the global trade association and development platform for credit unions. World Council promotes the sustainable development of credit unions and other financial cooperatives around the world to empower people through access to high quality and affordable financial services. World Council advocates on behalf of the global credit union system before international organizations and works with national governments to improve legislation and regulation. Its technical assistance programs introduce new tools and technologies to strengthen credit unions' financial performance and increase their outreach.
World Council has implemented 300+ technical assistance programs in 89 countries. Worldwide, 89,026 credit unions in 117 countries serve 260 million people. Learn more about World Council's impact around the world at www.woccu.org.