New Financial Access 2010 Report: CUs Outpace Other Financial Institutions in Rural Outreach

October 28, 2010

Financial Access 2010

MADISON, Wis. — A recent report released by the Consultative Group to Assist the Poor (CGAP) and The World Bank Group, Financial Access 2010: The State of Financial Inclusion Through the Crisis, reveals that 45% of financial cooperative branches — more than any other type of financial institution — are located in rural areas where financial services tend to be least accessible. The report also states that financial cooperatives hold the second largest global network behind commercial banks, with 23% of all physical branches, automatic teller machines (ATMs) and point-of-sale (POS) terminals worldwide. World Council of Credit Unions (WOCCU) encouraged CGAP and The World Bank Group to take a closer look at financial cooperatives for this year's report and continues to collaborate with researchers and policymakers to recognize the contributions of financial cooperatives worldwide.

Report findings were based on a survey of financial regulators in 142 economies representing 94% of the global population and 98% of global gross domestic product (GDP).

"These statistics highlight the crucial role that credit unions play in ensuring financial access, especially in rural areas," said Dave Grace, WOCCU vice president of association services. "The challenge for many countries is how to translate this into higher membership growth."

WOCCU's development programs help bridge the gap in access to financial services by working with credit unions to expand services to underserved rural communities in countries around the globe. In Mexico, WOCCU is deploying new technologies to bring services to remote areas more quickly while ensuring profitability for the credit unions. And across the world in Sri Lanka, WOCCU is working with a women's financial cooperative to implement an agricultural lending program that combines technical farming assistance with agricultural lending.

Over the past three years, WOCCU's program in Mexico, funded by the Ministry of Agriculture, Livestock, Rural Development, Fishing and Food, has worked with 54 credit unions in 22 states to expand 235 points of service into rural, marginalized areas. Through a combination of building rural branches, installing ATMs and providing mobile financial services in outlying communities, the credit unions have brought more than 200,000 people into the financial system. Some credit unions have employed the use of personal digital assistants (PDAs) on field visits to increase the efficiency and accuracy of financial transactions.

WOCCU's partnership with Sri Lanka Women's Development Services Co-operative Society, a network of more than 120 branches, has helped strengthen the volunteer-run institution to expand rural outreach and develop a savings and agricultural lending program for women farmers. The U.S. Department of Agriculture-funded program has not only increased financial access for women farmers and their families but has helped raise the income of some rice farmers as much as 71% by connecting them with established markets and agricultural training.

As in Mexico and Sri Lanka, credit unions all over the world are employing innovative strategies to reach and better serve their membership. Learn more about WOCCU's efforts to improve financial access through credit unions at

World Council of Credit Unions is the global trade association and development platform for credit unions. World Council promotes the sustainable development of credit unions and other financial cooperatives around the world to empower people through access to high quality and affordable financial services. World Council advocates on behalf of the global credit union system before international organizations and works with national governments to improve legislation and regulation. Its technical assistance programs introduce new tools and technologies to strengthen credit unions' financial performance and increase their outreach.

World Council has implemented 300+ technical assistance programs in 89 countries. Worldwide, 89,026 credit unions in 117 countries serve 260 million people. Learn more about World Council's impact around the world at

Organization: World Council of Credit Unions
Phone: (608) 395-2000