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WOCCU Awards Credit Unions for Digital Innovations at Annual General Meeting

Distinguished Service Award also presented to conclude day two of WCUC 2022

July 19, 2022

GLASGOW, Scotland—World Council of Credit Unions (WOCCU) on Monday presented awards for digital growth and credit union service during its Annual General Meeting (AGM) at the 2022 World Credit Union Conference.

WOCCU presented a pair of 2022 Digital Growth Awards at the AGM.

Nominated by the Indiana Credit Union League, Northpark Community Credit Union (USA) received a Digital Growth Award for its Virtual Branching initiative, which was developed and implemented to deliver on a goal of closing all brick-and-mortar branches in favor of e-services and ATMs.

“We cannot underserve the underserved and we have to meet them where they are," said Carma Parrish, President and CEO of Northpark CCU, in accepting the award. "And I have so much respect for meeting people where they are, not where we are,”

Sicredi, the largest credit union system in Brazil, also received a Digital Growth Award for CPR Facil— its first 100% digital agribusiness product that allows members to take out loans using a mobile phone. 

“CPR Facil is making such a difference to build a better society and also changing our members’ lives. We hope that this case can be spread to other credit unions down the road,” said Estefane Chaves, a Rural Credit Analyst who accepted the award on behalf of Sicredi.

First awarded in 2021, the Digital Growth Award is presented annually to recognize one or more member credit union associations or individual member credit unions for implementing digital solutions that promote financial inclusion, innovation and scalability.

A panel of independent digitization experts selected by WOCCU judged all nominations and selected this year's winners.

Distinguished Service Award

WOCCU presented Marshall Boutwell, President and CEO, Peach State Federal Credit Union (USA), with the 2022 Distinguished Service Award. He was nominated by the Association of British Credit Unions Limited (ABCUL) for his long history of engagement with credit unions in Poland and Great Britain.

Boutwell was one of the original participants in the Georgia-Poland Partnership, which links credit union executives from the U.S. State of Georgia with their counterparts in Polish credit unions. Since 2016, Boutwell has also supported two different British credit unions in their development journey—offering guidance, expertise, access to his team, exchange visits and direct financial contributions to support the ABCUL Credit Unions Futures program (an immersion program to develop young leaders).

He described his experience working with credit unions in other countries as incredibly rewarding.

“This has been the most extraordinary experience in my lifetime. It has broadened my horizons, it’s made me a better cooperative leader, a better leader of my own credit union—more open to lots of different people from lots of different areas. And this is indeed a great honor,” said Boutwell.

Getting ready for the future

Are credit unions future ready? Only 31% of attendees at Monday’s general session of the 2022 World Credit Union Conference said their credit unions are ready in a poll conducted by Ian Khan, a future readiness pioneer who delivered the first keynote presentation of the Conference.

“I would have loved to have seen at least 50% of respondents here say that you are future ready, in one way or the other, but we got to have more confidence when we say we’re future ready,” said Khan, who emphasized that future readiness is not just about technology.

Khan told attendees future readiness is also about assessing where you are, where you want to go and what you need to get there. But again, only a small percentage of attendees indicated they are even thinking about those questions.

“It’s just 26% that are saying, 'yes, we do that.' Everywhere else, it’s a little bit weaker. I would have loved a much better response than this, but that’s the opportunity for us to do the work and improve,” said Khan.

Still to come

The 2022 World Credit Union Conference continues Tuesday morning with the introduction of World Council’s new Board Chair and a fireside chat on international advocacy with credit union regulators from the United States and Ireland.

Follow conference activities and see daily event photos on Facebook, Twitter, LinkedIn and Instagram with #WCUC2022.

The 2022 World Credit Union Conference is presented in collaboration with the Association of British Credit Unions Limited (ABCUL) and is sponsored by VisitScotland National Bid Fund. It runs through Wednesday, July 20.



World Council of Credit Unions is the global trade association and development platform for credit unions. World Council promotes the sustainable development of credit unions and other financial cooperatives around the world to empower people through access to high quality and affordable financial services. World Council advocates on behalf of the global credit union system before international organizations and works with national governments to improve legislation and regulation. Its technical assistance programs introduce new tools and technologies to strengthen credit unions' financial performance and increase their outreach.

World Council has implemented 300+ technical assistance programs in 90 countries. Worldwide, 87,914 credit unions in 118 countries serve 393 million people. Learn more about World Council's impact around the world at www.woccu.org.

Author Photo
Contact: Greg Neumann
Organization: World Council of Credit Unions
E-mail: gneumann@woccu.org
Phone: +1 608-395-2048
 
Carma Parrish (center) accepts a WOCCU 2022 Digital Growth Award on behalf of Northpark CCU
Carma Parrish (center) accepts a WOCCU 2022 Digital Growth Award on behalf of Northpark CCU
Estefane Chaves (left) and Elisandro Rinaldi accept a 2022 Digital Growth Award on behalf of Sicredi
Estefane Chaves (left) and Elisandro Rinaldi accept a 2022 Digital Growth Award on behalf of Sicredi
Marshall Boutwell
Marshall Boutwell
Ian Khan
Ian Khan

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